Day Spa Marketing

Task Analysis

Task Responsibility Contingency Plan/Focus Points

Conduct a market Survey to explore the demand for Buffet Catering Business Manager Have a couple of marketing Companies, in case results are not satisfying. Follow strict deadlines

Devise Marketing Strategy Business Manager/Restaurant Manager Have a mix of marketing vehicles like print, radio, media, hotels.

Devise Operational plan Business Manager/Restaurant Manager Have Contingency plans for each and every action

Organize Finance and Budgeting Business Manager/Restaurant Manager Preparing Budgets and presenting it to the parent company So!. Have monies kept on the side for emergencies. Complete break up of cost, sales, operational cost, gross profit/net profit to be given

Devise Menu Business Manager/Restaurant Manager/Head Chef Have alternative selection, to cover up for unavailability from suppliers

Print Menu Restaurant Manager/Printer outsourced Have menus printed

Print Food tags Restaurant Manager/Printer outsourced Have enough printed

Hiring Staff Restaurant Manager Hire adequate and well trained staff. Check staff references

Organize Equipment hire Restaurant Manager/Head Chef Have a back up supplier who will be ready to provide equipment in case of emergencies and if the first supplier backs out

Organize equipment purchase Restaurant Manager/ Head Chef Get the best quality at the cheapest price. Take warranty and guarantees

from suppliers

Training staff Restaurant Manager/Head Chef Make sure the training is done on the job, all the training to be documented by the trainer

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