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  • Davince Code Pop Culture

    Davince Code Pop Culture

    Mel Gibson paid out twenty million of his own money to produce and direct the critically acclaimed movie Passions of the Christ, which depicts the Biblical account of Christ's crucifixion. The movie invited the viewers to learn more about the Christian religion and its beginnings. The book, The Da Vinci Code, written by Dan Brown, takes the reader on a wild journey in uncovering many hidden myths found throughout the Christian religion. Brown has emerged

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    Essay Length: 1,104 Words / 5 Pages
    Submitted: March 2, 2011
  • Western Culture And Policies That Have Shaped The Modern World.

    Western Culture And Policies That Have Shaped The Modern World.

    Western culture and policies have shaped the modern world, especially the Middle East, in many ways. Since the sixteenth century, the nations of Western civilization have been the driving wheels of modernization. Globalization is simply the spread of modern institutions and ideas from one high power to the wider world. Technological innovation and economic growth along with such concepts as democracy, individualism, and the rule of law administered by an impartial judiciary, set Western

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    Essay Length: 1,507 Words / 7 Pages
    Submitted: March 2, 2011
  • Marketing

    Marketing

    Executive Summary The University of Phoenix is the nation's largest for-profit educational institution. The University of Phoenix has always prided itself on its ability to service "non-traditional" students, as well as being a pioneer in using technology to offer people an education. A marketing audit is necessary for this company to evaluate what they are doing well and what they may need to improve on. Increased profits and enrollment numbers have proved that the market

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    Essay Length: 889 Words / 4 Pages
    Submitted: March 2, 2011
  • Marketing

    Marketing

    Case Study Absolut Vodka: Absolutely Successful Q1 What is the foundation of Absolut Vodka's success? Is it the vodka, the bottle, the distribution or the promotion? The foundation of Absolut Vodka's success is mainly the bottle and the promotion. The design of the bottle was recognised at an early stage as crucial to success. The bottles were elegant, different, simple and very Swedish. The resulting Absolut bottle was very different from competitor's bottles. The result

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    Essay Length: 1,957 Words / 8 Pages
    Submitted: March 2, 2011
  • Marketing Strategy

    Marketing Strategy

    VRDC2 STRATEGIC MARKETING PLAN Presented to Dr. Bruce Lammers Department of Marketing California State University, Northridge Team C2 Alim Kamat Industry: C November 24, 2004 I. Executive Summary VRDC2's aim is to offer the best quality VRD(Voice Recognition Device) products at a reasonable and affordable price. There were high expectations for VRDC2 throughout all ten periods but unfortunately, VRDC2 failed to meet any of the expectations. VRDC2 came out with a net contribution of

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    Essay Length: 4,744 Words / 19 Pages
    Submitted: March 2, 2011
  • American Express Marketing Analysis

    American Express Marketing Analysis

    Business summary and Brief History In 1850, Henry Wells formed American Express along side the partnership of a few other competitors of the day. The delivery services company primarily worked in the eastern portion of the United States. When Wells suggested that the company extend west to California, the other executives declined. Henry Wells then partnered with William Fargo to form Wells Fargo and Co. American Express continued with its pony express deliveries and had

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    Essay Length: 2,732 Words / 11 Pages
    Submitted: March 2, 2011
  • Examining Different Approaches To Management And Theories Of Organisation And Evaluating How Organisational Structure And Culture Contribute To Business Success

    Examining Different Approaches To Management And Theories Of Organisation And Evaluating How Organisational Structure And Culture Contribute To Business Success

    Terms of reference The task that I have been set is to examine an organisation of my choice and use my own research to satisfy the following outcomes: * Examine different approaches to management and theories of organisation. * Evaluate how organisational structure and culture contribute to business success. To do this I need to answer the following questions in the form of a business report: * Identify the organisation's approach to management, supported with

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    Essay Length: 2,320 Words / 10 Pages
    Submitted: March 2, 2011
  • Navajo Culture

    Navajo Culture

    Navajo Culture I was able to interview a co-worker of mine about the Navajo culture. Nic Hooton served an LDS mission on the Navajo reservation in the four corners area. Because he has witnessed first hand what cultural aspects lie both inside and outside of the reservation I concluded that he would be a perfect candidate for interviewing. Between class lectures and the movie presented last week it seemed that a big concern for the

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    Essay Length: 927 Words / 4 Pages
    Submitted: March 2, 2011
  • Stock Market

    Stock Market

    Throughout most of our history there has been the need and want to invest in certain products, businesses, and corporations. Our history has thrived on investment and people tend to feel secure at most times investing their share of money into a certain one of these criteria. Unfortunately there have been times in which everything didn't run according to plan. One of the greatest hurdles our country had to overcome was the stock market crash

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    Essay Length: 524 Words / 3 Pages
    Submitted: March 2, 2011
  • Marketing Plan

    Marketing Plan

    Marketing Analysis The target market of Dynamic Industries is the general population of personal computer companies world wide. We have marketed ourselves to those companies by presenting them with information about our product, followed by negotiating a deal with the companies to formulate a strategic alliance with them. We currently have three production plants set up in the United States and two in Europe. Our capacity at this stage for each plant is 60,000 chips

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    Essay Length: 735 Words / 3 Pages
    Submitted: March 3, 2011
  • African Literature And Culture

    African Literature And Culture

    African Literature and Culture: African writers’ representation of male-female relationships Analyzing male-female relationships in African literature enables a better understanding of how African writers view the gender roles including the application of religious aspects, marriage and identity, midwives and slave women, nationalism, and migration. In earlier works, the female gender was often perceived as “the Queen Mother.” Many African writers portray women in traditional roles whereas articles written in the past few decades analyze male-female

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    Essay Length: 1,410 Words / 6 Pages
    Submitted: March 3, 2011
  • Cross Cultural Encounter: The Europeans Influence In Africa

    Cross Cultural Encounter: The Europeans Influence In Africa

    The cross-cultural encounter between Europe and Africa began as Europe aggressively initiated an era of exploration of Africa south of the great savanna. Europe's curiosity, exploration and greed transformed the history of African people. In the study of the cultural history of Africa, much innovation has been attributed to outside origins and influences. Historians and archaeologists have learned a great deal about the developments that emerged from the European influence in Africa. The age of

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    Essay Length: 2,775 Words / 12 Pages
    Submitted: March 3, 2011
  • Nike's Marketing

    Nike's Marketing

    Nike's Marketing Operations Nike was first developed in Oregon by Phil Knight in the 1960s and founded in 1972. Nike is a major manufacturer of athletic shoes, apparel, and sports equipment. Nike markets its products under its own brand name as well as Air Jordan, Nike Golf, Team Starter, and under brands from wholly owned subsidiaries including Bauer, Cole Haan, Converse, and Hurley International. Nike's advertisement campaigns often incorporate new sporting ideology, which often involve

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    Essay Length: 3,331 Words / 14 Pages
    Submitted: March 3, 2011
  • Global Marketing Ethics

    Global Marketing Ethics

    Having informally observed an ongoing dialogue discussing social responsibility in business, it seems that the social responsibility at some point took a backseat to the prospect and mentality of higher profits at any cost (what's good for GM...). The transition I sense now is a movement toward incorporating social responsibility, which is to say incorporating an ethical code considering extrinsic matters and concerns, fluidly in business models. The revelation that business entities do not operate

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    Essay Length: 4,047 Words / 17 Pages
    Submitted: March 3, 2011
  • Leadership Styles:Richard Branson

    Leadership Styles:Richard Branson

    Leadership Paper: Richard Branson Richard Branson has been practically a household name in the U.K. for the past 20 years and is also well respected in the business world. He is the founder of the Virgin Group, known for record labels, cellular phones, airlines, and many other business ventures. He is responsible for a $5 billion empire consisting of over 200 different companies around the world. (ICFAI, 2002) Branson is also known for his unique

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    Essay Length: 1,025 Words / 5 Pages
    Submitted: March 3, 2011
  • Marketing

    Marketing

    This might be the first book about Samsung Electronics written and published in English. - A little more than a decade ago, Samsung launched its New Management Initiative, with the ultimate goal of becoming the world’s leading corporation. Since then, the Korean company has worked hard to refine its focus and alter its business strategies. And today, Samsung finally takes its place among the top-tier global corporations, ranking among the very best in sales and

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    Essay Length: 636 Words / 3 Pages
    Submitted: March 3, 2011
  • Brief On Measuring Preferences For Really New Markets

    Brief On Measuring Preferences For Really New Markets

    ARTICLE: Measuring Preference for Really New Products RE: MARK: 4100 SYNOPSIS: The article is about the problems faced when trying to evaluate consumer preferences for really new products. These products differ in that there are no products similar in the market. Consumers need some knowledge in order to evaluate the benefits of these RNPs. There is much uncertainty about the benefits of these products, thus it is difficult to obtain credible responses to methods use

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    Essay Length: 569 Words / 3 Pages
    Submitted: March 3, 2011
  • Market Vs Demand Economy

    Market Vs Demand Economy

    Market Vs. Demand Economy Market vs. Demand. Now it is time for the final comparison between the two major economic systems which happen to be big ones in the world today - the capitalist free market economy and the communist/socialist command-based one. We shall go about this comparison by going through a list of basic topics and questions required for setting up an economy, and provide the typical demand and the typical market response for

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    Essay Length: 2,467 Words / 10 Pages
    Submitted: March 4, 2011
  • Cultural Literacy

    Cultural Literacy

    What is Cultural Literacy ... Can it Truly Exist ? Cultural Literacy. What is it? How can one define it? Is it knowing the answers to questions such as: who are Joseph Stalin and Frederick Douglass? Who fought in WWI? What was the Louisiana purchase? What is the second commandment? Name an amendment to the constitution? Try this on for size, who is the host of Total Request Live on MTV? Who is J. Lo

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    Essay Length: 1,522 Words / 7 Pages
    Submitted: March 4, 2011
  • The Transdence Of Women In American Culture

    The Transdence Of Women In American Culture

    The role of women in society has always been an issue throughout the ages and throughout Western Europe, and more or less all over the world. Before the age of the Enlightenment, or the Dark Ages, women were always seen as secondary to men in all aspects. Most reasons were religious while others were just the way life was then. Many changes occurred during the Enlightenment period of the late eighteenth century. For instance,

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    Essay Length: 1,446 Words / 6 Pages
    Submitted: March 4, 2011
  • Goblin Market

    Goblin Market

    "For there is no friend like a sister." -Christina Rossetti Sisterhood has been bond that throughout the ages has changed from only family members, to females that feel a special bond with one another, to females sharing the same interest in religion or education. Christina Rossetti shared the sisterhood bond to her readers when she wrote her poem Goblin Market. The poem has even been centered on by the critics to be the theme of

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    Essay Length: 2,973 Words / 12 Pages
    Submitted: March 4, 2011
  • Leadership

    Leadership

    Leadership There are at least two things you can say about leadership without sounding stupid or exaggerating, 1) Leaders are important, and secondly 2) There is always a leadership crisis of one kind or another, at any given time; e.g. shortage or incompetence, evil, crooked, inadequate, you name it. As simplistic as these statements may sound, they are paramount to any study or discussion of leadership and its effectiveness. In this paper, I would like

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    Essay Length: 1,223 Words / 5 Pages
    Submitted: March 4, 2011
  • Leadership

    Leadership

    RUNNING HEAD: Leadership Leadership Joe Hoye University of Phoenix MGT330 April 19, 2006 Instructor: Jay Klagge Leadership This paper is about leadership and management. The initial part of this paper will explore the qualities of leadership and its affect on project management. The next section will investigate some of the CEO's management styles and their comparable success rates within the industry. The reflection of project management's code of ethics affect on leadership in general concludes

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    Essay Length: 1,228 Words / 5 Pages
    Submitted: March 4, 2011
  • Why Do Humans Have Cultures?

    Why Do Humans Have Cultures?

    To answer this elusive question it is necessary to define the term culture (there is not a static definition), "Culture means the total body of tradition borne by a society and transmitted from generation to generation. It thus refers to the norms, values, standards by which people act, and it includes the ways distinctive in each society of ordering the world and rendering it intelligible. Culture is...a set of mechanisms for survival, but it provides

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    Essay Length: 1,153 Words / 5 Pages
    Submitted: March 4, 2011
  • Leadership

    Leadership

    Leadership defined What is leadership? The term gets thrown around a lot, but what is it really? What do leaders do which makes them leaders? Can leadership be learned? I hope to answer these questions in the following paragraphs by comparing leadership traits and principles to an actual CEO, Larry W. Bonds. Fortunately, leadership can be learned. This is good, because true leaders are in high demand and in short supply in every field. To

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    Essay Length: 3,920 Words / 16 Pages
    Submitted: March 4, 2011