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Last update: August 29, 2015
  • Coca-Cola Case Study

    Coca-Cola Case Study

    1.0 Analysis of Background Coca-Cola (frequently eluded to just as Coke) is a carbonated delicate drink delivered by The Coca-Cola Company. Initially expected as a patent medication, it was imagined in the late nineteenth century by John Pemberton and was purchased out by agent Asa Griggs Candler, whose advertising strategies drove Coca-Cola to its strength of the world soda pop market all through the twentieth century. The drink's name alludes to two of its unique

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    Essay Length: 1,477 Words / 6 Pages
    Submitted: July 30, 2017
  • Case Study on Guess Inc.

    Case Study on Guess Inc.

    Page | The main content for our analysis is the improvement of Guess? Inc., within the distribution, advertising, and design of the clothes. With that being said we are proposing that the combination of a dramatic number of new stores, e-commerce and same store sales growth will help Guess Inc., to surpass their old annual sales. With the ending of the most recent fiscal year with a total sales of approximately $2.2 billion, we believe

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    Essay Length: 1,785 Words / 8 Pages
    Submitted: August 7, 2017
  • Acct 222 Case Study

    Acct 222 Case Study

    ACCT 222 PROBLEM NO 3 (21/09/2016) (Solution) (i). Budgeted and actual income statements Budgeted $ Actual $ Sales - Male 30000 16000 Sales - Female 18000 40000 Total sales 48000 56000 Commission - Male 12000 7000 Commission - Female 10000 22000 Total commission 22000 29000 Fixed cost 20000 24000 Profit 6000 3000 (ii) Sales mix variances Actual sales volume Actual sales in budgeted proportions Difference Standard CM Sales mix variance Male 2000 3200 (80%) (1200)

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    Essay Length: 2,597 Words / 11 Pages
    Submitted: August 8, 2017
  • Case Study of Ben & Jerry’s

    Case Study of Ben & Jerry’s

    MBA 1144 Marketing Management Assignment 01 Case Study of Ben & Jerry’s Name : W.A.I.S Kasthurirathne Index No: MBA/RJT/2017/35 Q1. Ice creams are worldwide generic product offering intense competition. Explain the very successful expansion of Ben & Jerry in terms of its Strategic Capability, Competitive Advantages, and Unmatchable Customer Service Ben & Jerry, a world leading innovative brand in the premium Ice Cream market having a well-established brand name for creating distinctive and indulgent taste

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    Essay Length: 1,603 Words / 7 Pages
    Submitted: August 9, 2017
  • Caesars Casino Case Study

    Caesars Casino Case Study

    cAESARS CASINO CASE STUDY ________________ ________________ Introduction Success requires a change in corporate culture and to do that companies must look for solutions that will help them achieve that success. Such is the case for Caesars Casino the world’s most geographically diversified provider of casino entertainment (Hyer, Hirsch & Brown 2017). With the growth of competitive gaming and increases in customers non-gaming spending, General Manager and Senior Vice President Brad Hirsch of Harrah’s Metropolis Casino

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    Essay Length: 2,273 Words / 10 Pages
    Submitted: August 19, 2017
  • A-Cat Electronics Case Study

    A-Cat Electronics Case Study

    Introduction In milestone one, I will be providing a description of the scenario depicted in the case study, which identifies quantifiable factors that may affect operational performance, develops a problem statement, and proposes a strategy for resolving a specific problem within a company. Description of the Scenario A-Cat is a manufacturing company based in India. This company provides different electronical devices that are used within the household. The main product that is produced by the

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    Essay Length: 809 Words / 4 Pages
    Submitted: August 20, 2017
  • Envirotorq Case Study

    Envirotorq Case Study

    INTRODUCTION As outlined by Baert, (2012, cited in James, 2014, p.17), positioning refers to a process by which certain characteristics are attributed to an individual, group or some other entity. Meaning that positioning relates to how an individual, group or entity would like to be perceived by others. The aim of the essay is to identify, explain and apply the first vertex of the positioning triangle. Firstly the essay will discuss the company creating the

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    Essay Length: 4,793 Words / 20 Pages
    Submitted: August 22, 2017
  • Lululemon Case Study

    Lululemon Case Study

    Lululemon Case Study Jack Welch Management Institute Jeffrey T Smith Marketing in the Global Environment 518 7/24/2016 Executive Summary This paper will analyze the marketing strategy employed at Lululemon prior to the 2006 timeframe when the founder and CEO Chip Wilson sold a controlling share of his company and stepped down as CEO and appointed Robert Meers as CEO. This paper will look the current state of the following: marketing goals and objectives, target audience,

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    Essay Length: 1,838 Words / 8 Pages
    Submitted: August 22, 2017
  • Navistar Case Study

    Navistar Case Study

    BP 6918 Strategic Management Individual Assignment on 3rd Case study of Navistar Navistar Company Overview: A $12 billion worth of company with over 180 years of history is a company naming Navistar International Corporation (NAV) – which has transformed from being a farm equipment giant to a company that deals with truck, bus, and diesel engine markets. Although Navistar is a billion-dollar worth company with almost 2 centuries of history, the company has been a

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    Essay Length: 1,083 Words / 5 Pages
    Submitted: August 26, 2017
  • Nrss 4 Star Hotel Case Study

    Nrss 4 Star Hotel Case Study

    COMPETITIVE STRATEGY AND INNOVATION, COURSE CODE: STRM 043 C:\Users\Sushil\Desktop\unnamed.png C:\Users\Sushil\Desktop\photo.jpg THE UNIVERSITY OF NORTHAMPTON The College where education is fun Transforming lives, inspiring change Group Assignment “The hotel where you can find the joy!” ________________ Table of Contents 1. Introduction 3 1.1. Vision 3 1.2. Mission Statement 3 1.3. Goals 3 1.4. Objectives 4 1.5. The Promoters 6 1.6. Location 6 Facilities 7 1.7. Investment (equity/debt) 8 1.8. Capacity 8 2. Strategic Plans 10 2.1.

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    Essay Length: 3,206 Words / 13 Pages
    Submitted: August 28, 2017
  • Case Study on Planning Hid Hotel

    Case Study on Planning Hid Hotel

    Department of Agribusiness Management and Entrepreneurship College of Economics and Management University of the Philippines Los Baños College, Laguna Case Study on Planning H.I.D Submitted to: Prof. Dia Noelle F. Velasco In partial fulfillment of the requirements for MGT 201 GROUP # 4 Alfiler, Janine Divina, Felen II Mojar, Alyssa Kaye Rivadeneira, Rose Ann . September 23, 2016 ________________ Mojar, I. Point of View The point of view of Keith Houck as the company’s consultant

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    Essay Length: 2,783 Words / 12 Pages
    Submitted: September 8, 2017
  • Rockwell Case Study

    Rockwell Case Study

    A-B can use channel-design decisions above (Kotler et al, 2016) to decide what the future shape of its distribution would be. The first step, A-B needs to analyse its customer needs. Refer to the case, there are 2 types of customers including 1. service customers who appreciate service and are willing to pay for it, and 2. price customers who do not need the support, but require lower prices (Kotler et al, 2016). A-B then

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    Essay Length: 584 Words / 3 Pages
    Submitted: September 10, 2017
  • Wilkerson Company Case Study

    Background Wilkerson Company is a medium-sized manufacturing enterprise for water purification system. It specialized in producing three alternative products-valves, pump and flow controller. In terms of these three products, pumps as a commodity and high-volume product, has a high price competition, which reflects price cutting by rival resulted in a decline of the company’s pretax profit to under 3%. Valves are unique design products with high quality in the industry, obtaining a loyal customer base.

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    Essay Length: 1,137 Words / 5 Pages
    Submitted: September 13, 2017
  • Uber Ceo to Cio Case Study

    Uber Ceo to Cio Case Study

    1. Which of the five strategic IT questions is the Uber CEO asking the CIO? State the question and support this with specific quotes and material from the case. The five strategic IT questions asked by the UBER CEO to CIO are as follows: (Power point Slide no 27). * How can IT be used to reengineer core value activities and change the basis of competition? * How can IT change the nature of relationships

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    Essay Length: 1,811 Words / 8 Pages
    Submitted: September 17, 2017
  • Montreaux Chocolates Case Study

    Montreaux Chocolates Case Study

    1. Using the forecast model for the healthy dark chocolate product with fruit tested in the BASES II test in August 2012, what is your forecast of the demand for the chocolate product? - From Table-I (attached below), it is found that a low customer awareness with a low ACV and a mediocre product gives a Montreaux sales volume of 17.44 M. A medium level of customer awareness with a medium ACV and an average

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    Essay Length: 1,079 Words / 5 Pages
    Submitted: September 17, 2017
  • Custom Vans, Inc. Case Study

    Custom Vans, Inc. Case Study

    CHAPTER 1 INTRODUCTION Rationale Tony Rizzo, owner of Custom Vans, Inc., who has specializes in converting standard vans into campers was able to expand his small operation in Gary, Indiana and other major outlets like Chicago, Milwaukee, Minneapolis and Detroit. Innovation was the major factor in Tony’s success in converting a small van shop into one of the largest and most profitable custom van operations in the Midwest. Tony seemed to have a special ability

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    Essay Length: 2,718 Words / 11 Pages
    Submitted: September 17, 2017
  • Case Study 3 Management

    Case Study 3 Management

    Dear Boss, I have prepared the following analysis in an effort to effectively outline and solve the conflict between Dynamic Display’s Frank Davis and Thomas Green. Below I will apply some managerial theories and concepts to better outline the behavior and outlook of both parties involved. Starting with Mr. Davis, it’s clear that he values a high-task, low-relationship leadership orientation. This is evidenced by his lack of empathy and acceptance towards Mr. Green’s concerns in

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    Essay Length: 1,688 Words / 7 Pages
    Submitted: October 1, 2017
  • Gillette Metal Fabrication Case Study

    Gillette Metal Fabrication Case Study

    Gillette Metal Fabrication Case study Manogna Kadiyala Main Problem: The company faced major losses due to strategic, structural, incentive system of the company and the communication gap among the staff and the management of the Gillette Metal Fabrication . Issues: * Work force is not working to full capacity .They were cheating the work hours and are often clocked by their friends.By being unproductive they are creating operational losses. * The piece rate calculation system

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    Essay Length: 408 Words / 2 Pages
    Submitted: October 4, 2017
  • Bshs Case Study

    Bshs Case Study

    Problem: On January 1, 2014, Acosta, Inc. reports net assets of P760,000 although (equipment with a four-year life) having a book value of P440,000 is worth P500,000 and unrecorded patent is valued at P45,000. EdimerCorporation pays P692,000 on that date for an 80 percent ownership in Acosta, Inc. If the patent is to be written-off over a 10-year period, at what amount should it be reported on consolidated statements at December 31, 2017? a. P28,000

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    Essay Length: 12,181 Words / 49 Pages
    Submitted: October 4, 2017
  • United Breaks Guitar Case Study

    United Breaks Guitar Case Study

    UNITED BREAKS GUITAR CASE STUDY 1. The internet and the social media channels that sit on top have set the conditions for our messages to be propagated in real time and to an audience of billions. This is a seismic shift away from the communication and propagation of ideas by governments, big business and advertising firms. Instead it’s never been easier to create and share an idea online with our peers. To broadcast as well

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    Essay Length: 1,356 Words / 6 Pages
    Submitted: October 4, 2017
  • Case Study 6: Apple, Google, and Microsoft Battle for Your Internet Experience

    Case Study 6: Apple, Google, and Microsoft Battle for Your Internet Experience

    Case Study 6: Apple, Google, and Microsoft Battle for Your Internet Experience 1. Apple: Apple creates strong hardware bases for the future of the internet and, due to this, they logically have a role in the ‘battle’ of competition by emphasizing on the specific hardware that has to do with mobile computing. Apple has determined that applications should be restricted to devices, as they are their main earners for the manufacturers of tablets and phones.

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    Essay Length: 879 Words / 4 Pages
    Submitted: October 5, 2017
  • Case Study - Schizophrenia

    Case Study - Schizophrenia

    I. Personal Information The client is a 28-year-old Caucasian male and goes by the name of Mr. L. He works at a local supermarket and lives with his mother. He does not have any vices and has no history of illegal drug use. During his childhood, he had several problems at school. He had behavioural problems in elementary and was socially withdrawn in high school. He repeated eighth grade and eventually dropped out at 11th

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    Essay Length: 883 Words / 4 Pages
    Submitted: October 8, 2017
  • Email Conversation Case Study

    Email Conversation Case Study

    Email Conversation with Keith and Sari INTRODUCTION Movies are a powerful force in Philippine society. Movies, more than just a source of entertainment, reflect a nation’s personality. On the silver screen takes shape all the hopes, dreams and fantasies of the common man. Having a small market here in the Philippines leads to indie directors making films for foreign festival juries like Cannes and Sundance festival. It is both sad and happy to see fellow

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    Essay Length: 1,267 Words / 6 Pages
    Submitted: October 12, 2017
  • The Road to Hell Case Study

    The Road to Hell Case Study

    Background Information The case "The Road to Hell" mainly focused on two characters from two different backgrounds and personalities. The first character is John Baker. John Baker is the chief engineer of the Caribbean Bauxite Company of Barracania in the West Indies. John Baker is a 45-year-old English expatriate who has served 23 years with the Continental Ore in East Asia, several African countries, Europe, and for the last years, the West Indies. Through his

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    Essay Length: 2,380 Words / 10 Pages
    Submitted: October 18, 2017
  • Superstore Case Study

    Superstore Case Study

    Name (first last)_________________ Section_________________________ Tableau Lab Updated October, 2017 You have been hired by SuperStore as a consulting team to help them makes sense of their data. There are over 9,000 records in an Excel file, from 2012 to near the end of 2016, and the company is having a hard time analyzing and interpreting all of their customer, product, and order data. You are tasked to develop interactive tables, graphs, and dashboards, along with

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    Essay Length: 1,473 Words / 6 Pages
    Submitted: October 22, 2017