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EXECUTIVE SUMMARY

Introduction:

[The Company] is a full service event photography company dedicated to provide high quality, high-volume photography for both academic and business clients. The growing capabilities of digital imaging coinciding with the continued desire of our clients to document their key events have created a great opportunity in the Austin Area. Our photographers will work to document our customer's parties, proms, and corporate events while maintaining a low profile that does not interfere with the entertainment of all in attendance.

Our expansive networks in the Austin Community and our partnership with Shutterfly, Inc. have enabled us to create a steady stream of business with the capability of delivering our products in a far more efficient manner than our key competitors. It is these networks and distribution methods that provides us our competitive advantage and fuels our excitement for [The Company].

The Opportunity:

A growing network of organizations with which to distribute our product coinciding with the increasing technological advancements of digital photography and photography distribution provides the opportunity for success. The following facts clarify these issues:

§ UT Austin is home to 50,000+ students with over 900 different student organizations.

In a given year, student organizations are hosts to an estimated 10 events.

§ Event photographers provide a means of documenting an organization's events as well as promoting future events.

Student organizations and local businesses have historically used some form of photography service at the vast majority of their social, academic, and philanthropic functions.

§ Existing event photography companies lack one of two factors (networks or distribution efficiency).

The two key competitors in Austin, TOPS and Texas Party Pics, are not able to provide a service that combines an extensive network of organizations with which to distribute their product, or a distribution strategy that meets the efficiency demands of their customers.

§ [The Company] breaches this gap.

With a management team with the most extensive networks in the market and a partnership with Shutterfly providing the most efficient product distribution strategy in the market, [The Company] will be able to achieve a steady stream of business while still operating at a level of efficiency that leads to the utmost customer satisfaction.

Competitive Advantage:

Our competitive advantage is that 1) we have greater networking capabilities with our target customers than do our competitors, and 2) that our distribution strategy, through our partnership with Shutterfly, will deliver our products in a much more cost efficient and timely manner than the competition.

§ Networking Capabilitites - Our management team consists of individuals with an active history of leadership and involvement in a number of the numerous student organizations. The relationships built through this involvement can be used leverage our ability to promote our product within these groups.

§ Cost Efficient Distributions - Through our outsourcing arrangements with Shutterfly, we are able to avoid a high level of costs associated with printing and distributing our photographs. Shutterfly will only print pictures in which we receive orders on helping us to avoid some of the non-revenue producing costs that our key competitor TOPPS incurs by printing all photos without any orders to back the prints up.

Financial Highlights:

[The Company] projects to enjoy a rapid growth in sales as our networks, advertising, and product promotion efforts come into fruition around the middle of 2007. Additionally, outsourcing and lower comparable operating expenses will lead to attractive margins. The table below highlights our projected income statement for the five year investment horizon.

Exhibit 1

Offering and Status:

Initial start-up equity investments of $20,000 from the Management Team and $60,000 from angel investors will provide the necessary level of funding to cover start-up costs and help [The Company] in beginning operations. After intense market penetration efforts through advertising and other product promotion techniques, the potential for high top-line and bottom-line growth is attainable.

Exit Strategies, Valuation Multiples, and Projected Returns:

Five year projections for [The Company] are very positive, and we feel the company will have positioned itself by the end of operations in 2010 as a great potential buy for other larger event photography companies across Texas or a private investment fund. Flash Photography, Inc., located in Dallas, Texas has dominated the market in Dallas and other areas of the Southwest for almost two decades now. With our projected market penetration, and similar operations and product offerings, we see the acquisition of [The Company] by Flash or a comparable competitor as a potential exit strategy as we feel great synergies would be created by these companies expanding their operations into the Austin Market.

The average Enterprise Value/EBITDA multiple for small and mid-sized business usually hovers in the 5.0 to 7.0x range. [The Company]'s projected EBITDA for 2010 is $614,621. If a potential buyer is found, and the conservative end of the EV/EBITDA multiple range for small businesses is applied, the IRR potential for our investors would be as follows:

Exhibit 2

Exhibit 3

MARKET ANALYSIS

Industry Analysis

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