At&T

SWOT ANALYSIS

STRENGTHS

BRAND: It is a well-known brand in USA.So it has a competitive advantage

ONE OF THE LARGEST REACHES/SCALE:AT&T serves in almost all of the USA so it can be easily reachable.

FINANCIAL STRENGTHS:As we can see from the previous slides of my friends it has a strong financial position and huge market share in the industry.

BREADTH OF SALES(satÐ"±Ð*ÑŸlarÐ"±n geniÐ*ÑŸiliÐ"ÑŸi):Revenue from the sales is very high as we se just see from the financial highlights.

MANY EXCISTING CLIENT RELATIONSHIPS:Because of satisfaction of the customers,it will e more preferable by the others.

BROAD FIXED NETWORK PRODUCT POTFOLIO:

STRONG ENGINEERING/R&D:

LARGEST NATIONAL WIRELESS PROVIDER-ONE OWNER:As you see froÐ"±m the world map first,AT&T has reached about 80 countrÐ"±es and so many people by wÐ"±reless service.

WEAKNESSES

CAN NOT WIN NATURAL RESOURCE CONTRACTS-NO REMOTE AREAS:The company hasn”t become vacant(dÐ"±Ð*ÑŸarÐ"±ya aÐ"§Ð"±lmak) into other countries by a whole.

OUTSÐ"oDE THE USA DON”T DO FOREIGN COUNTRY ONLY SERVICES:Except IP provÐ"±dÐ"±ng the co. Hasn”t movw away…

SALES/SUPPORT CHALENGE WITH INTEGRATION:

LACK OF CLEAR FOCUS:Because of interesting so many areas the co. Can not focused in a specific area well..

AWERAGE SERVICE QUALITY:Also we can say the same thÐ"±ng because of the lack of clear focus,the service qualÐ"±ty is average…

OPPORTUNITIES

EnterprÐ"±se mobÐ"±lÐ"±ty,budlÐ"±ng:Todays,people more prefer mobility.

(bundlÐ"±ng