Autocenter Business Plan

Business Plan

Auto-center

on the franchise of "Furious car"

Level of investments: 39 730 euros

Payback period: 6-12 months.

Expected monthly profit: from 8219 euros

Anna Belikh

        Elizaveta Rovnenko

Zhanat Gabdulin

Content

1        Summary        

2        Business idea        

3        Description of the company “Furious car”        

3.1        History of the company        

3.2        Goals and objectives        

4        Description of services        

4.1        Protection with nanoceramics        

4.2        Deep cleaning of the salon        

4.3        Repair of chips        

4.4        Recovering of headlights shine        

5        Analysis of the market        

5.1        Description of market segment        

5.2        Market volume        

5.3        Market positions of the company        

5.4        Competitive advantages        

6        Marketing        

6.1        Marketing strategy        

6.2        Advertisement        

7        Risks of the project        

7.1        The list and assessment of risks        

8        Financial plan        

8.1        Capital requirements        

8.2        Return on investment        

8.3        The budget of income and expenses        

9        The organizational plan        

9.1        Requirements for the station opening        

9.2        Equipment and expendables        

9.3        Management and stuff        

9.4        Plan of the station opening        

1. Summary

Whatever the car may be available, it will never be the only means of transportation. The car - is a reflection of owner's personality and style of his inner world. The car demonstrates the level of wealth and social status of the owner. The car - it is means of self-expression. By its nature we want to be better than others. We organize the competition; we strive to create a style that will release us from all others. Love and passion for cars, the desire to be the first generate a huge demand for services for the creation of an exclusive car, emphasizing the status of its holder and distinguishes it from the rest of the mass of the car. Investments in the business in the growing premium market not only quickly return, but will bring success to the owner and a solid profit in the future. Of course, only with usage of advanced and proven technologies.

Furious car company offers detailing services - one of the promising directions of the market of automotive services for the premium segment. Detailing services are significantly to improve the appearance of the car, and can extend the service life of the elements, which are always "in sight" - a body paint, interior trim elements. In a certain sense, detailing is the tuning of the appearance of the car, however significantly improves not only the appearance but also the quality of consumer cars.

Business scheme of auto service is worked out, optimal and deprived of all possible risks and unforeseen costs related to any business on the stage of the launch.

On the basis of the potential customer needs, was established range of services, using the highest demand, debugged processes for the provision of all services as soon as possible without any loss of quality, picked the optimal pricing policy, developed the most effective kinds of advertising campaigns, debugged scheme of work with clients.

Unique innovative technologies of the company Furious car on which the key services of auto center are building up, give a huge competitive advantage, as a result, each of opening station is capable as soon as possible to take a segment of the market and become a leader in the region.

The essence of business is in the provision of optimally matched, and using the greatest demand set of detailing services for the care of Interior and exterior of prestigious and expensive car brands.

Major services of auto center are: