Business Paln For Insuance Agency

Business Plan

For Insurance

Agency

LEGION OF HONOR

I PLAN TO QUALIFY FOR LEGION OF HONOR:

________ YES ________ NO

ACTION PLANS TO ACCOMPLISH THIS GOAL:

______ Run search of Auto/Fire without life and call to set up appointment for IFR.

______ Opt in to all Life Marketing Campaigns offered during year.

______ Follow up on all Life lapses when Persistency alarms received

______ Work GIO Listing for customers who have available GIO options during year.

______ Work Term Conversion Listing for customers who can take advantage of conversion credit.

______ Follow up on all lapse cancellation notices to identify problems, improve customer satisfaction and retention

______ Use 60 second pricing survey for all added car applications

______ Review Quality Management Tracking report to monitor new business classification and fringe coverage

______ Other ____________________________________________________________

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SELECT AGENT

I PLAN TO QUALIFY FOR SELECT AGENT:

_______ YES ________ NO

ACTION PLANS TO ACHIEVE THIS GOAL:

________ Monitor scorecard levels monthly and make adjustments in marketing efforts when needed

________ Follow action plans to meet goals for quality Auto & Fire Production and to meet requirements for Legion of Honor

_______ Follow action plans to meet goals for President’s Club

_______ Other _________________________________________

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SCORECARD

I PLAN TO EARN _______ POINTS ON THE 2008 SCORECARD

Scorecard Points: The Bonus Rate is determined through the earnings on Scorecard points. Points are earned by exceeding minimum targets established for each of the categories. Productions beyond the minimum will result in additional points, up to a pre-determined maximum number of points available for each category.

Agents can earn up to 650 scorecard points. The points are available in the following sections:

• Financial Services Results (0-200 points)

• Property & Casualty Results (0-200 points)

• Quality Results (0-100 points)

• Legion of Honor Results (0-150 points)

ACTION PLANS TO ACCOMPLISH THIS GOAL:

_______ Monitor Scorecard Results monthly and make any marketing adjustments needed.

_______ Use ECHO Searches to determine missing lines in households and market accordingly.

_______ Review reports received monthly and track progress toward different levels of production.

_______ Set up system in office to monitor Claims and Production to track progress toward levels desired.

_______ Use Awards Tracker to keep abreast of production

_______ Use the Scorecard Financial Services Tracking Sheet to monitor status.

_______ I will create a team member Scorecard that aligns with my Scorecard.

AUTO GOALS

I PLAN TO WRITE ______ AUTO APPS IN 2008.

MY AUTO LAPSE/CANCELLATION RATIO SHOULD BE ______

ACTION PLANS TO ACCOMPLISH THIS GOAL:

______ Start a continuous X-dating program in office.

______ Hold my team accountable for referrals.

______ Use ECHO search to identify Auto policies billed each week and send Thank You labels.

______ Use Advantage State Farm on every contact

______ Use a lapse cancellation follow up log

______ Follow up on lapses to identify problems and take corrective action.

______ Use 60 second pricing survey