Business
Essay by 24 • May 25, 2011 • 327 Words (2 Pages) • 987 Views
Wal-Mart
Mission Statement: Our fist responsibility is to provide all consumers the best products and services with guaranteed satisfaction under one roof. Wal-mart provides a wide array of products like toys, electronics, groceries, jewelry, ladies, men, and children's apparel, and hard goods at reasonable prices. We will continue to offer scholarships to deserving high-school graduates in hopes of providing students with a well-deserved education. Consumers have been conveniently provided not only with the use of on-line shopping to show without ever leaving home, but also with the concept of "one-stop shopping." The Wal-mart team is devoted to everything that Wal-mart has accomplished as a universal competitor. We are dedicated in recruiting rewarding, and retaining employees of good moral standing by providing benefits for excellent performance, providing clean environments to work in, and by providing equal-opportunity for all individuals. We will continue to offer the highest quality products at the lowest price to strive to be the best in the retail industry.
SWOT Analysis:
Strengths
Customer oriented
SAM'S Club customers able to buy in bulk
Super centers offer one stop shopping
Satisfaction guaranteed programs promoting customer goodwill
Buy from local merchants when possible
Stock ownership and profit-sharing with employees
Leads industry in information technology
Ongoing development of its employees
Strong community involvement
Weaknesses
No formal mission statement
Membership only for SAM'S Club
Keep poor performing employees on hand?
Old fashioned store policies
Few women and minorities in top management
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