Cakery Shop Business Plan

Introduction

Business and owner details

    Saccharine Cake Shop is always open everyday from 6 Am to 8 Pm. It is located at Heritage Village, Vigan City, Ilocos Sur. The owners of this shop are Marinel Atinaja and Katrina Raganit. Saccharine cake shop will sell a wide range of cakes and cupcakes. Each item is made from scratch using all natural ingredients sourced from largely local suppliers. It is important that our items are not only delicious, but also appealing and attractive to the eye. Therefore, we add the extra little touch to every product, whether it be a sparkling sugar daisy on a chocolate cupcake and cakes or a buttery harvest leaf on a thanksgiving pumpkin pie. These extra touches are added to enhance the elegant experience for our customers. Customers may purchase pre-made or made-to-order products. If you want to order one of our products you may contact us at our mobile number 0935 – 884 - 8629 or you can message us @ SaccharineCakeShop@yahoo.com.

Executive summary:

Business summary:

     Saccharine  cake shop will be a small enterprenurial cake shop located in Vigan City Ilocos Sur. Cakes and cupcakes will be offered with a variety of flavors, frostings, sizes, styles, toppings, and, decorations. This bakery will contain a comfortable seating area, allowing customers to stop in and sit down.      

            Saccharine cake shop will also include a catering service to deliver large orders for big events, providing greater convenience of consumers. As a bakery, Saccharine bakery shop will have an extensive target market. Cupcakes are a low-priced item.

             Saccharine Cake shop will ensure product quality through the use of fresh ingredients, sale of only fresh cupcakes, and a focus on cleanliness. Innovations are also a goal of the company.

             Though Saccharine cake shop will open as a single, small cake shop, over time a business will strive to expand.  Once the bakery proved to be a success, the business will open more stores in different local areas.

             Prices at Saccharine cake shop will strive to be competitive with the industry. Costs and expenses will be calculated to provide the business with a minimum price option, preventing any losses.

Business Aims:

             Saccharine cake shop aims to provide and bring unique confectionary products and services to the great community of the city of Vigan by wholesaling tasty treats and hosting treat design classes. Saccharine

Cake Shop is a confectionary company dedicated to provide a high quality desserts to a variety of customers. We concentrate on the high-end market of products as we maintain the focused differentiator strategic position in the food and education industries.

Our products are priced lower and predicated on quality of inputs, exceptional flavor and taste, unique design and customer service. We maintain a friendly, creative, and fair working environment that welcomes diversity, hardwork and new ideas. We intend to generate profit to provide a fair return for our investors and to expand the business into other surrounding communities.

Elevator Pitch

              I am Marinel Atinaja, 16 years old. I am from Naguilian Caoayan Ilocos Sur.I am a graduate of Junior High school and currently a Senior High school student of Divine Word College of Vigan. I am studying General Academic Strand because in the near future I would like to becocome a successful llawyer someday.

            I am Katrina Raganit. I’m 16 years old and I live in Pangada,Sta.Catalina Ilocos Sur. I am a Grade 11 GAS student of Divine Word College of Vigan. I want to become a Flight Attendant someday

The owners love management, strategy, leadership, and, mostly entrepreneurship. We enjoy planning, executing, and evaluating results. Above all we want to start a business to leave a legacy of values to the world such as follows:

To train employees and build their skills on a personal level. By treating your employees well, you can give impact to their lives, and they will turn impact the lives of the customers.

To improve my customers’ lives through the products or services that I will sell to them. Most products and services will solve the problems in the customers’ lives. Some may even help the customers launch and run organizations, which will provide even more value to society. Succesful businesses will often form partnerships with other businesses, non profits, governments, and community organizations. If these partnerships work well, the collaborations will create value, enabling stakeholders to further their missions and improve their impacts.

Saccharine cake shop deals in all forms and flavors of cakes and cupcakes. We will bake cakes and cupcakes in different designs, different variants.

Chocolate Cupcake[pic 3]

This would be the best chocolate cupcake you will taste. It has a rich chocolate flavor from unsweetened cocoa powder and a chocolate butter frosting on top.

Cookies and Cream Oreo Cupcake        [pic 4]

This cupcake is a moist vanilla cupcake stuffed with Oreo cookies and topped with an Oreo butter cream.

 Vanilla Cupcake[pic 5]

This vanilla cupcake is super moist and topped with the best vanilla buttercream frosting and of course sprinkles.

Strawberry Cupcake[pic 6]

This is made from scratch is a moist and tender strawberry flavored cupcake filled with fresh strawberries and top with strawberry buttercream.  There’s no artificial colors or flavors added, just pure        fresh strawberries you’ll experience in every bite.

Red Velvet Cupcake[pic 7]

This cupcake is a light cake with a beautiful red color and slight chocolate flavor with a little tang from the buttermilk. This is perfectly moist and topped with cream cheese frosting.

Black Forest Cupcake [pic 8]

This black forest cupcake has a moist chocolate base, homemade cherry filling and a freshly whipped cream topping. They’re light yet decadent.

[pic 9]

Lemon Blue Berry Cupcake

This cupcake is perfectly tender and moist with tons of fresh lemon and blueberry flavors, plus an easy swirled buttercream that will impress everyone.

Black Forest [pic 10]

This Black Forest Cake combines a rich chocolate cake layers with fresh cherry, cherry liqueur, and a simple whipped cream frosting.