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Designer Pages - Uses the Internet of Things to Help Their Customers

Essay by   •  April 7, 2016  •  Business Plan  •  675 Words (3 Pages)  •  940 Views

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DP Sens uses the Internet of Things to help their customers gain insights on how people interact with designed spaces by creating a sensor infrastructure & analytic tools.

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How will we use IoT?

Mediated space :

  • Sonar/ proximity - moving through space
  • Thermal - where people spend time in a space?
  • LIght level/ light color - people engage in different product in different light
  • Audio ( sound level ) - what kind of interaction/ activity is happening? ( meeting or chating)
  • Lo-Fi pics (posture)
  • Air flow/ quality
  • Solar radiation - sun burn, yellow plastic
  • Air pressure - affects ppl ( headaches)
  • perceived heat
  • Motion – space

Wearables :

  • 3 degree rotation - dodging people
  • Galvanic skin response - emotion
  • Skin temperature - emotion
  • Pulse/ pulsometry - relaxed? eating well?
  • Brain waves - emotion
  • Breath
  • Sweat/ blood glucose level - anxiety

Product :

  • Weight
  • Orientation
  • Force


Types of sensors

  • Ambient

Non-human (elements of the space)

  • Intentionality

Human intention (their movement, their actions)

  • Biological

signals from humans (but they can’t control)




What’s the business model? Who pays for sensors? How are they distributed?

1. Vendor driven:

  • Sensors embedded in products/samples by manufacturers

        - limited knowledge of use of space, more about the individual product

        - manufacturers already do extensive product stress testing

        + manufacturers often find it difficult to do stress testing in various environments/atmospheres, and it could be useful for that

        - would have to rely only on manufacturers that can do this capability

        - very specific to certain products (that can have sensors)

  • Wearable sensors given out with products

2. Designer driven: (design firms pays for the sensor)

  • Design firms install in their own test/prototyping labs

-  data would have to be private because they probably don’t want to share - so why wouldn’t design firm just do this themselves?

        + big firms already have test labs

        + more control

        + can test new prods

        - rely on their infrastructure

        - DP is only getting data from them

  • Sensor in designed spaces to test and evolve the space

+ data could be shared (could be made private to design firm and client)

        + have existing spaces to utilize

        + real data / real user emotion, not simulated

        - good for building lots of knowledge, can’t be used for testing

        + could use existing designed spaces as “experimentation labs” and reduces requirement to create test labs (big investment for design firms)

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