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Media

Essay by   •  April 27, 2011  •  856 Words (4 Pages)  •  921 Views

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"The Era of Globalization" has become the preferred term for describing the current times. The concept of Ð''Global Village' is spreading like wild fire. Globalization took place because of revolution in Global Communication. In the last few decades world has shrunk drastically. Today an educated man living in Asia can speak about the life in America more confidently even if he would have never been to United States of America. Media has played a major role in the globalization of the world. It keeps us informed about the happening in other world.

Now-a- day's many countries have globalized economy. In search of cheap & efficient labour, Companies have started outsourcing their work. This helps in reducing the cost of the products which is very important because of cut throat competition in global market. The global media plays the decisive factor for outsourcing along with the government. It is the media who builds of maligns the image of country depending on the situation. The media could be used for personal benefits too. Hence the question of ownership of media is a major debate before the Ð''Global Village'.

The media at present seeks to respond to the changes brought by the process of globalization and it is incumbent upon the media to respond to these changes more quickly and more correctly than other sectors of society. It is also a fact that the globalization process brings about a number of dilemmas and problems, which seek effective answers and solutions. The ethics in Internet and cyberspace legislation are issues, which should be largely debated and for which solutions should be sought. They are directly connected to the media and their further development.

Commercialization of the media is one of the results of globalization. Due to globalization, the media are faced with increasing competition. All media channels, whether they are state-owned or private, compete with each other to be the first to break news and provide easy access to their audience. Infomercials are been exploited to the core level.

The popularity and spread of terrorism is a work of media. With the help of media terrorist are spreading their propaganda. Earlier they had access to the people of their country. But due to Globalize media they can access people of other country and influence their mind. They instigate people against other religion and urge them to join the holy war for the religion. Excellent example of this is the recent terrorist attack in Great Britain where Indians were involved. The video of execution of Iraq's dictator Saddam Hussein was easily accessible on internet. It gets the blood boiling of the one who loves Saddam. This leads in making the hot blood a suicide bomber to kill innocents. Channels like Ð''Al Jazeera' Present terrorist as war hero or the saviour of the religion.

With the help of internet it has become easy for people to be a part of world community. They can share their views and feelings with people from other countries or the other end of the world. Teenagers have exploited internet big time. Online community sites like orkut, facebook, i share etc. has

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