Mediconnect Global

Global

There is a strong comparison in how resources were obtained and used at Mediconnect and Handspring. Both companies had founders that were great in what they did, and that was developing technology; furthermore, they both had access to generic resources. The one small difference is that Handspring was able get a venture capitalist to invest in the company because the founders had already developed a good reputation with their development of the Palm product. On the other hand the possible venture capitalist for Mediconnect had asked the opinion of a woman, they trusted, whether or not they should make an investment in Mediconnect. At the time she did not feel like it would be a good move because they were lacking experience in business and operations management. This shows that both companies had already built up their resource bases; however, they lacked the business operations and management knowledge. Mediconnect had built up enough of a resource base that they were able to acquire a facility, produce a product that customers wanted and were willing and able to pay for, along with some customers; however, they lacked the social and operations management knowhow that was needed to make the company successful.

It was crucial for Mediconnect to find a business savvy person to run the company if they wanted to succeed and not go out of business. Amy was a great fit for the company because she already had entrepreneurial experience running her own successful IT company; therefore, she not only added operations and management knowhow but was able to add value to Mediconnect. Not only was Amy very business savvy she also managed to develop the operations and management aspect in to a core competence. This enabled Medicare to create value and gain a competitive advantage over their competitors and come back to life in the marketplace. Furthermore, bringing on Amy as the CEO gave the venture capitalists a positive feeling;