Swat Analysis Of Verizon
Essay by 24 • April 18, 2011 • 400 Words (2 Pages) • 1,410 Views
Consider the following companies who may be competing now or later in the future in either service or hardware/software business ventures: ( about 10 pages or so)
Verizon
Yahoo
Microsoft(MSN)
Apple
Nokia/ or other cell phone makers
1) Evaluate each company in terms of the following:
Technological Innovations as it may affect them (short term 5 years, and long term 10 years)
Example: a) New search technologies will affect both Yahoo and Google
b) Voice over IP (VoIP) may affect how Verizon, Nokia , and Yahoo surmise the opportunities and threats and their business models
c) I-phone and media over the phone may affect Microsoft, Apple, and Yahoo Internet business models
(1 Page)
2) Identify the main strategic value system of each company (competitor) ie: Are they primarily innovators or are they somewhat stuck in their present business model.
(1 Paragraph)
3 Identify a summary of SWOT (Strengths, Weaknesses, Opportunities, and Threats) attributes of each in some sort of matrix form. ie: Companies across and attributes vertically
a) attributes. These should be included.
Market size, Marketing capability, Customer base, Technology, Financial strength, Sourcing/manufacturing capability.
b) Give each a subjective strength/capability rating such as letters a-d or numerals 1-5 in each cell of the matrix. Give a rating for 5 yrs and 10 yrs. ie: rating 'a/b' or'3/5'
c) Circle those cells where the participants actually compete directly now or later,
particularly in the customer and technology cells.
(1 Page)
4) From the above matrix write up a
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