Swot

Strength:

 Their product portfolio is good with ability to produce fashionable, stylish and quality clothes.

 Good range of distribution channels all over the world including UK, Ireland, Europe, USA, Canada, HK, Japen, China, Australia, Thailand, Taiwan, Malaysia, Singapore and Mexico.

 Stores are slick and modern. Glass, pine and chrome dominate the store meaning the store is in keeping with the re-branding that has taken place. The layout is functional and staffs are helpful and friendly.

 They are achieving Corporate Social Responsibility (CSR) which will help their business image in long-term. Below are the events they have been participating in three different areas.

Safe and healthy environment: The business aims to comply with all locally applicable health and safety regulations in the countries in which we operate. This includes the provision and maintenance of safe environments for their employees, appropriate design of their stores, health and safety training for appropriate personnel, electrical installation reviews, risk assessments and risk monitoring in our offices, stores and warehouses.

Impact on the environment: The Group's major manageable environmental impacts stem from the use of disposable packaging both at retail and for wholesale shipping and the use of power in our premises. In the UK, the business meets its responsibilities under the packaging waste regulations through membership of Valpak. Further, a review is underway to consider the use of reusable cartons for in-country distribution as both a cost and waste reduction measure. The business has recently changed its large sites power supply contracts to a supply from generation which has a limited impact on the environment through use of wind power, bio-mass and other "green" generation sources.

Supply