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  • How The Sarbanes-Oxley Act Will Impact The Audit Function

    How The Sarbanes-Oxley Act Will Impact The Audit Function

    Before the Enron-Arthur Anderson scandal, auditors were generally viewed as independent and trustworthy professionals. They protected the interests of the individual investor by ensuring that corporations presented financial statements that accurately reflected the financial results of operations. The auditor was trusted to present the facts as he saw it, regardless of the implications. When events such as the academy awards used the services of a CPA, it was done not because the counting of ballots

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    Essay Length: 2,008 Words / 9 Pages
    Submitted: November 20, 2010
  • Ups Competes Globally With Information Technology

    Ups Competes Globally With Information Technology

    United Parcel Service (UPS), the world's largest air and ground package-distribution company, started out in 1907 in a closet-size basement office. Jim Casey and Claude Ryan--two teenagers from Seattle with two bicycles and one phone--promised the "best service and lowest rates." UPS has used this formula successfully for more than 90 years. Today UPS delivers more than 13 million parcels and documents daily throughout the United States and more than 200 other countries and territories.

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    Essay Length: 524 Words / 3 Pages
    Submitted: November 21, 2010
  • Adidas - Crm Technology

    Adidas - Crm Technology

    Abstract Purpose - In a seminal article, Webster argued in 1992 (Journal of Marketing, Vol. 56/October, pp. 1-17) that some changes in concept and practice have fundamentally reshaped the field of marketing. He claims that 'customer relationships' are now the key strategic resource of a business. Strategic partnerships and networks are replacing simple market-based transactions. The purpose of this paper is to investigate this claim in the context of various relationships maintained by the adidas®

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    Essay Length: 4,482 Words / 18 Pages
    Submitted: November 21, 2010
  • Crude Oil Prices In The Market

    Crude Oil Prices In The Market

    Crude oil prices behave much as any other commodity with wide price swings in times of shortage or surplus. The crude oil price cycle may extend over several years responding to changes in demand as well as OPEC and non-OPEC supply. Reflecting increases in consumer demand for petroleum products, world crude oil demand has been growing at an annualized compound rate slightly in excess of 2 percent in recent years. Demand growth is highest in

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    Essay Length: 1,135 Words / 5 Pages
    Submitted: November 21, 2010
  • Restaruant And Technology Portion For Policy

    Restaruant And Technology Portion For Policy

    Restaurants and Technology With the health conscience society on the rise, new technology is being formulated to help restaurants and other food companies stay ahead of the game. Listed is a few of the technologies being formulated. I. Government initiatives and changes in the way food is formulated, packaged, and marketed may help to prevent obesity. (http://members.ift.org/NR/rdonlyres/1BAF932C-E1E2-4A52-99D4-8E1811048AB3/0/0208obesity.pdf) II. High-fiber diets are linked to lower body weight, but not all fibers are equally effective at enhancing

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    Essay Length: 1,100 Words / 5 Pages
    Submitted: November 21, 2010
  • How Is Scion Addressing Its Target Market With Regard To Positioning And The Product Itself?

    How Is Scion Addressing Its Target Market With Regard To Positioning And The Product Itself?

    How is Scion addressing its Target Market with regard to Positioning and the Product itself? Positioning is the act of designing Scion's offering and image, to occupy a distinctive place in the minds of Generation Y Consumers, whom are the Target Market. (Kotler, Keller, 2006, p. 310) The people in Scion's Target Demographic, the 17% of Generation Y whom Marketers consider to be Trendsetters, tend to be all too aware of the car company's attempts

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    Essay Length: 3,366 Words / 14 Pages
    Submitted: November 22, 2010
  • Effect Of Technology On Society

    Effect Of Technology On Society

    This essay is a self reflective assignment; the main objective of this assignment is to rethink the issues of computer technology. In the first part, the benefits of the computer technology on the society will be introduced. The second part will be a conflict of the first part supported by themes from the text (The End of The Work), and the reading kit which contains different articles written by different authors. The conclusion will be

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    Essay Length: 1,138 Words / 5 Pages
    Submitted: November 22, 2010
  • Technology And Its Dangerous Effects On Nature And Human Life As Perceived In Mary Shelley's Frankenstein And William Gibson's Neuromancer

    Technology And Its Dangerous Effects On Nature And Human Life As Perceived In Mary Shelley's Frankenstein And William Gibson's Neuromancer

    At first glance this topic could seem rather irrelevant having in mind that the two works are separated by more than a century. During this lapse of time, humanity has witnessed profound changes at a breath-taking speed. The partly Gothic and partly Romantic world of Mary Shelley is quite different from the reality Gibson predicts. We could not say, however, that there are no links between the two. Shelley's work could be viewed as the

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    Essay Length: 4,741 Words / 19 Pages
    Submitted: November 22, 2010
  • Ethical Analysis On Lucent Technologies

    Ethical Analysis On Lucent Technologies

    INTRODUCTION - "Ethical Analysis:Lucent Technologies" In February 1996, AT&T renamed itself Lucent Technologies. This decision was made because complexities in the marketplace and within AT&T had increased. AT&T decided to restructure the communications giant. Lucent became a major player in optical, data, and wireless networking. It was also a web-based enterprise solution, which linked public and private networks. Communication software, professional network design, consulting services, and communication semiconductors also became a part of lucent in

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    Essay Length: 2,459 Words / 10 Pages
    Submitted: November 23, 2010
  • Information Technology Management

    Information Technology Management

    Information Technology Management Question 1 As the team of a group of consultants engaged to design a network plan for a medium sized company, you are required to develop a network plan for the company. Your plan must include a covered of the following aspects: a) The type of network to be used b) The type of topology that best fits the requirements of the company c) The server support required d) The types of

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    Essay Length: 2,135 Words / 9 Pages
    Submitted: November 23, 2010
  • Taser Technology

    Taser Technology

    Taser Technology For years law enforcement has been searching for more effective less lethal options to apprehend suspects. One of the newest technologies available is the Taser, also known by industry standards as an electronic controlled device (ECD). The Taser uses electricity to override the central nervous system, an effect referred to as “neuro-muscular incapacitation (NMI), to cause temporary incapacitation to allow officers to gain control of a subject. Electronic controlled devices basically use high

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    Essay Length: 1,766 Words / 8 Pages
    Submitted: November 23, 2010
  • Marketing Plan (Funeral Home)

    Marketing Plan (Funeral Home)

    Marketing Plan 8/23/04 EXECUTIVE SUMMARY It starts off with a competition analysis. This gives a good background on the competition of the industry. It goes into detail about key points in the competition at a national level and also at a local level dealing with our own personal competition. The plan conducts a SWOT analysis in detail about how our business matches up with its competition. The SWOT analysis takes me into our business relationships.

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    Essay Length: 4,562 Words / 19 Pages
    Submitted: November 24, 2010
  • Using Pest Analysis In Singapore To Look At How The Political, Economics, Social And Technology Changes Are Impact The Needs Of Information Technology.

    Using Pest Analysis In Singapore To Look At How The Political, Economics, Social And Technology Changes Are Impact The Needs Of Information Technology.

    The Macro Environment Using PEST analysis in Singapore to look at how the Political, Economics, Social and Technology changes are impact the needs of Information Technology. Political & Economy Singapore’s GDP is on an accelerated growth beginning in late 2005 and early 2006, while the last 6 months has seen growth between 8.5% to 11%, the government is projecting a sustainable 5 ~ 7% GDP growth. This surge in business confidence is manifested in several

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    Essay Length: 793 Words / 4 Pages
    Submitted: November 24, 2010
  • B2b B2c Marketing

    B2b B2c Marketing

    Ethical Theorist; Judith Butler An influential female ethical theorist in modern intellectual American society is Judith Butler. Judith is a professor at Maxine Elliot in the Rhetoric and Comparative Literature at the University of California, Berkeley. Dr.Butler received her Ph.D. from Yale in 1984. In addition, Judith has also published "Gender Trouble" that creates thinking on feminist ideas and is one of the first founding texts of the queer theory, "Queer theory is a brand-new

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    Essay Length: 350 Words / 2 Pages
    Submitted: November 24, 2010
  • Riordan Manufacturing Information Technology

    Riordan Manufacturing Information Technology

    Medtronic and The Oracle Database Management System Medtronic, Inc. is a global leader in medical technology providing lifelong solutions for people with chronic disease. The company offers products, therapies, and services that enhance or extend the lives of millions of people. Each year, 5 million people benefit from Medtronic's technology, used to treat conditions such as diabetes, heart disease, neurological disorders, and vascular disease. Medtronic has been in the business of selling medical devices for

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    Essay Length: 591 Words / 3 Pages
    Submitted: November 24, 2010
  • How Technology Can Make Our Urban Future Better

    How Technology Can Make Our Urban Future Better

    Blanca Rooks Engineering the Megacity How Technology Can Make Our Urban Future Better CitiesвЂ"whether we love them or hate them, before long most of us will be living in them. By 2008, more than half the world’s population will be urban dwellers. By 2030, 4.9 billion, or 60 percent of us, will call the city home. One of the big engineering challenges is to solve the problems that we face as the cities multiply, grow,

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    Essay Length: 332 Words / 2 Pages
    Submitted: November 25, 2010
  • Define Marketing Paper

    Define Marketing Paper

    Defining Marketing Paper Introduction The Department of State and Regional Development defines marketing as "finding out what customers want, then setting out to meet their needs, provided it can be done at a profit. Marketing includes market research, deciding on products and prices, advertising, promoting, distributing and selling" (2006). The Center for Media Literacy defines marketing as "The way in which a product or media text is sold to a target audience" (2003). Marketing is

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    Essay Length: 1,198 Words / 5 Pages
    Submitted: November 25, 2010
  • A Proposal For A New Market Strategy For The Thomas Burberry London Perfume Range

    A Proposal For A New Market Strategy For The Thomas Burberry London Perfume Range

    A proposal for a new market strategy for the Thomas Burberry London perfume range 1.0 Introduction The organisation I have decided to propose a new marketing strategy for is Thomas Burberry. This organisation is a distinctive luxury brand with international recognition and broad appeal. They design, source, manufacture and distribute high-quality apparel and accessories. Burberry was founded in Basingstoke, England in 1856; they have a unique heritage associated with Great Britain and position themselves

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    Essay Length: 6,553 Words / 27 Pages
    Submitted: November 25, 2010
  • Gprs Technology In Gsm

    Gprs Technology In Gsm

    Introduction General Packet Radio Service (GPRS) is a mobile data service available to users of GSM mobile phones. It is often described as "2.5G", that is, a technology between the second (2G) and third (3G) generations of mobile telephony. It provides moderate speed data transfer, by using unused TDMA channels in the GSM network. Originally there was some thought to extend GPRS to cover other standards, but instead those networks are being converted to use

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    Essay Length: 1,891 Words / 8 Pages
    Submitted: November 26, 2010
  • New Communication Technologies Are Having An Adverse Effect On The Way We Communicate

    New Communication Technologies Are Having An Adverse Effect On The Way We Communicate

    Communication is the “exchange of thoughts, messages, or information, as by speech, signals, writing, or behaviour”, while technology is defined as “A body of knowledge used to create tools, develop skills, and extract or collect materials” вЂ" taken from Answers.com. Since the emergence of new technologies, conventional face-to-face interaction, while not yet obsolete, has been replaced by mobile technology and communication via the Internet as the most common form of communication in our global society.

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    Essay Length: 1,211 Words / 5 Pages
    Submitted: November 26, 2010
  • Dryden Marketing

    Dryden Marketing

    Executive Summary The American Marketing Association is the largest marketing association in the world, consisting of 45,000 members. AMA is also the market leader in their industry. In addition to offering association membership, AMA offers a wide variety of marketing publications, including books and journals. AMA has recently expressed interest in implementing a certification program that would expand consumer's knowledge and augment his/her marketability in jobs. There is currently no widely accepted and comprehensive marketing

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    Essay Length: 3,523 Words / 15 Pages
    Submitted: November 26, 2010
  • Information Technology Has The Potential To Change Societal Structure And Processes Similar In Scale To That Of Both The Agricultural Revolution And The Industrial Revolution. On This Basis Governments Should Ensure Provision Of Information Technology To

    Information Technology Has The Potential To Change Societal Structure And Processes Similar In Scale To That Of Both The Agricultural Revolution And The Industrial Revolution. On This Basis Governments Should Ensure Provision Of Information Technology To

    Information Technology has the potential to change societal structure and processes similar in scale to that of both the Agricultural Revolution and the Industrial Revolution. On this basis governments should ensure provision of Information Technology to all members of society as a matter of urgency. Discuss. Today, we are experiencing a technological revolution. There is nothing silent or stealthy about it вЂ" we are aware of new technology arriving every year. In-your-face advertising and attractive

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    Essay Length: 1,052 Words / 5 Pages
    Submitted: November 27, 2010
  • Growth Of Science And Technology 1700-1740

    Growth Of Science And Technology 1700-1740

    Seventeen hundred to seventeen hundred and forty is not very well known for its technological feats. The science world was still in shock and adjusting to the publishing of calculus and laws of motion by Sir Isaac Newton in 1666. One might say that it was the calm before the storm of the nineteenth century, but that does not mean that nothing happened. During this time period a few key developments that led to further

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    Essay Length: 676 Words / 3 Pages
    Submitted: November 27, 2010
  • Definition Of Technology

    Definition Of Technology

    Technology is the technical means people use to improve their surroundings environment. It is also a knowledge of using tools and machines to do tasks efficiently. The role and impact of technology in $$$$ our personal and working lives is ever growing. Understanding how people shape technology and how technology shapes people's interactions with each other and the natural world is important not only for those who research, develop and implement new technologies but also

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    Essay Length: 428 Words / 2 Pages
    Submitted: November 27, 2010
  • Marketing To Children Consumers

    Marketing To Children Consumers

    Marketing Research: Children's Breakfast Cereal Consumer Report Investigation to identify key influences that determine children's consumer behaviour and knowledge of branded cereals Investigation into the effects of key influences on children's consumer behaviour and brand knowledge to determine a new marketing strategy. Executive summary This research aims to identify key influences that effect children's consumer behaviour and brand knowledge in relation to the children's cereal industry. As children are becoming increasingly powerful in today's

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    Essay Length: 6,915 Words / 28 Pages
    Submitted: November 27, 2010

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