Community Based Tourism Thailand

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Community Based Tourism Thailand

Recreation & Tourism economic

01111373

By:        Karn Srisamai                        5810745075

Yanisa Kosakhan                        5810745211

        Attachai Lertchaiphat                5810746004

        Irine Visansakon                        5810746071

Introduction

        This report involves community based tourism or CBT which is one of the in-class material for recreation and tourism subject. In this report, we’ll set up the trip in which we’ll have 7 days and 6 nights to travel around certain places in Thailand, started from Bangkok. We chose to plan a trip in Northern part of Thailand to present about its community as we also give the information on; who is our target market? Where are those locations located? As well as providing activities to do, must try food/fruits, the community well known products and services, and its contribution for the local communities.

        We hope that this report will be useful in the future and can be use as the material for those who are interested in community based tourism to have more ideas, as well as encourage people to travel in different parts of Thailand, where there are certain local communities which we never seen before.

Table of content

• Community based tourism
• Plan information + target market
• Day 1 – Day 7
• Preference

What is Community based tourism?

        Community-based ecotourism is a form of ecotourism that emphasizes the development of local communities and allows for local residents to have substantial control over, and involvement in, its development and management, and a major proportion of the benefits remain within the community.

Local residents share the environment and their way of life with visitors, while increasing local income and building local economies. By sharing activities such as festivals, homestays, and the production of artisan goods, community based tourism allows communities to participate in the modern global economy while gaining a sustainable source of income and maintaining their way of life. A successful model of community-based tourism works with existing community initiatives, utilizes community leaders, and seeks to employ local residents so that income generated from tourism stays in the community and maximizes local economic benefits. 

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7 days 6 nights in Northern of Thailand

        We chose to visit northern part of Thailand, which has its own unique local communities.

Schedule

Day 1: Bangkok – Chiangmai, Mae Kam Pong

Day 2: Doi Phu Muen (Chiangmai)

Day 3: Bann Kao Dua (Chiangmai)

Day 4: Chiangmai – Mae Hong Son, Huai Tong Kor

Day 5: Huai Hee (Mae Hong Son)

Day 6: Mae Hong Son – Phayao (Vieng Bua)

Day 7: Phayao – Bangkok (Rong Hai)

Target market

• Primary target market: Foreign travellers who are willing to travel out of their comfort zone and want to experience deeper about northern Thai culture.
• Secondary target market: Thai travelers who want to find new experiences travelling in Thailand.

Day 1 – Mae Kam Pong

Northern Thai village of Mae Kampong is surrounded by pristine forest, Mae Kampong has a cool and pleasant climate. Experience warm Northern Thai hospitality in a home stay; trek through pristine forest and help your hosts to pick tea; learn about local crafts; marvel at the hydro-energy project.”

Mae Kampong village is surrounded by tea plantations which successive generations have woven into the verdant natural landscape. Tea trees grow alongside Arabica coffee, herbal medicines and the stunning natural forest.  Much of the tea is used to produce ‘miang’, a snack which local people chew after dinner, or if they feel tired.

Lush forest, including a well-preserved watershed, has guaranteed an abundance of streams, which enable Mae Kampong to produce hydroelectricity[pic 3]

Activities

• Trekking along the nature trail

Guests can accompany local community guides through the forest, passing tea, coffee and herbal gardens. learning how the community manage natural resources and harness hydropower.  

• Camping at Doi Mon Larm

This mountain is the highest point of Mae Kampong, and can be reached by a moderate trek of 3-5 hours. There is an area to set up camp. Guides can prepare delicious jungle food, steamed in bamboo over a camp-fire.

• Traditional Northern Thai dance and musical performance

Traditional dances are performed by local youth, including “Sao Mai” Dance (drawing silk thread), Fingernail Dance, Sword Dance, Umbrella Dance.

• Offer alms to the Buddhist monks

Join in an ancient tradition and accrue merit for this life and the next, by offering alms to Mae Kampong’s saffron-robed monks.

Day 2 – Doi Phumuen