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Last update: December 19, 2017
  • Opportunities and Risks Encountered by International Companies When They Use Social Media as a Strategic Marketing Instrument

    Opportunities and Risks Encountered by International Companies When They Use Social Media as a Strategic Marketing Instrument

    Opportunities and Risks encountered by international companies when they use Social Media as a strategic marketing instrument From: Benedikt Bartels – 246 Marvin André Bénet – 24422 Written within the lecture Prof. Dr. Cordes: BWL-Probleme Winter-Semester 2017/2018 Address of Author 1: Street: Lange Rade 26 Zip-code, City: 30627 Hannover Tel.: 015780366178 Address of Author 2: Street: Botheler Weg 23 Zip-code, City: 27383 Scheeßel Tel.: 01717468654 Table of contents 1. Introduction 1. Company communication 1. Definition

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    Essay Length: 6,612 Words / 27 Pages
    Submitted: October 2, 2018
  • Entering China: Business Opportunities, Potential Return and Risks

    Entering China: Business Opportunities, Potential Return and Risks

    Sainsbury’s Investment Strategy Kontaktinformationen des Unternehmens C:\Users\Tina\Downloads\napier.png Titel, Untertitel und Exposee Content 1. Introduction 2 2. Business opportunities and potential return 3 3. Risks 5 3.1. Political 6 3.2. Economic 7 3.3. Ethical 9 3.4. Cultural 10 4. Examples of failure and success 11 5. Root’s model and market entry strategy 13 6. Conclusion 14 7. References 15 1. Introduction International trade and global expansion have become increasingly important for businesses, especially in terms of

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    Essay Length: 4,302 Words / 18 Pages
    Submitted: October 8, 2018
  • The Drop App - Innovative and a User-Friendly Application

    The Drop App - Innovative and a User-Friendly Application

    Drop App The Drop app is an innovative and a user-friendly application that allows people earn gift cards from made purchases. Typically, college students or people from the younger generation use this app. Individuals use this app because it allows users to link their credit and debit cards to the app, so they can collect points based of their purchases. With those points, they can earn gift cards to a store of their choice. This

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    Essay Length: 1,218 Words / 5 Pages
    Submitted: October 9, 2018
  • Competitive Strategies Used by Leader, Challenger and Follower in Dth Industry

    Competitive Strategies Used by Leader, Challenger and Follower in Dth Industry

    Competitive Strategies used by Leader , Challenger and Follower in DTH Industry Project-2 Marketing Management http://www.bestmediainfo.com/wp-content/uploads/2011/02/dth-india.jpg Group 1 Anurag Brahmi E008 Siddharth Mutyala E033 Sohan Choudhuri E009 Aditya AR E001 Ishan Katyal E024 Alokedeep Dasgupta E012 Anchal Goyal E016 DTH INDUSTRY IN INDIA Industry Analysis Direct-to-Home (DTH) technology enables direct beaming of broadcast signals to television sets of customers. In India, DTH Broadcasting Services refer to the distribution of multi-channel TV programmes in Ku band

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    Essay Length: 2,141 Words / 9 Pages
    Submitted: October 21, 2018
  • Retail Innovators

    Retail Innovators

    According to the wheel of retailing, retail innovators often first appear as low-price operators with a low-cost structure and low profit-margin requirements. Over time, these firms upgrade their offerings and customer services and raise prices accordingly. They then become vulnerable to new discounters with lower-cost structures which take their place along the wheel. The wheel of retailing, retail innovators usually first appear as low-price operators with an affordable structure and low profit-margin obligations. Ultimately, these

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    Essay Length: 618 Words / 3 Pages
    Submitted: October 27, 2018
  • The Influence of Political Risk on Real Estate Market in Pakistan

    The Influence of Political Risk on Real Estate Market in Pakistan

    The influence of political risk on real estate market in Pakistan The influence of political risk on real estate market in Pakistan Fawad Ali Khan fawadusafxai@gmail.com Ph.D Finance, International Islamic University. Dr. Faisal Rizwan faisal.rizwan@iiu.edu.pk Assistant Professor, International Islamic University. The influence of political risk on real estate market in Pakistan Abstract Assessment and management of political risk is considered to be very vital in an investment decision making, the study attempts to investigate the

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    Essay Length: 4,180 Words / 17 Pages
    Submitted: October 27, 2018
  • Innovative Managerial Skills Through the Experiential Learnings

    Innovative Managerial Skills Through the Experiential Learnings

    ________________ page1image3801760 SCHOOL OF BUSINESS PLAGIARISM DECLARATION Must be completed and signed by all group members Course Name: Innovation Course Code: MApM 8.350 Assignment No and Title: Assignment 1A – Individual: Reflection Letter (Pt1) Plagiarism is a breach of EIT academic regulations. Penalties range from a warning to suspension or expulsion as identified in Clause 11.6 of the Student Handbook. In signing this declaration, you acknowledge that you understand: what constitutes plagiarism that all work

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    Essay Length: 964 Words / 4 Pages
    Submitted: December 9, 2018
  • Xiaomi Case Innovation

    Xiaomi Case Innovation

    Dated: 12/03/2018 XIAOMI Case Analysis 1. What is unique about Xiaomi's business model? Compared to Samsung, Apple, Nokia, HTC, and Blackberry, how do you explain the sudden rise of a once-obscure startup from Beijing? Xiaomi’s business model was to build a service business by selling mid- to high-end smartphones at cost. Xiaomi’s founder believed that the future of the mobile Internet is really about services. Xiaomi’s founder even compared Cell phones with PCs. PCs generated

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    Essay Length: 1,104 Words / 5 Pages
    Submitted: December 9, 2018
  • The Double-Edged Sword of Recombination in Breakthrough Innovation

    The Double-Edged Sword of Recombination in Breakthrough Innovation

    Reaction Paper 1 Yuhan Zhang 186B130B For week one, I read three papers of “The double-edged sword of recombination in breakthrough innovation”, “Dominant designs, innovation shocks, and the follower’s dilemma” and “Interfirm networks in periods of technological turbulence and stability”. After reading papers, I find the innovation sources can be divided into two parts: wide recombination and narrow recombination which is also called local search. The wide recombination or broad recombination is a recombination with

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    Essay Length: 498 Words / 2 Pages
    Submitted: December 10, 2018
  • Innovation in Zara

    Innovation in Zara

    IMTLogo Program & Batch: PGDM 2017-2019 Term: VI Course Name: Innovation in Service and Business Models Name of the faculty: Mr. Niraj Singhal Company: Zara Original or Revised Write-up: Original Group Number: 8 Contact No. and email of Group Coordinator: 8600877740 pgp17manavlakhina@imt.ac.in Group Members: 1. 170101017 Aparna Laddha 2. 170103112 Manav Lakhina 3. 170103110 Mallika Sinha 4. 170101080 Shruti Saraogi 5. 170101045 Kunjika Kaushal 6. 170103019 Akshay Deshpande Executive Summary ZARA SA is a spanish

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    Essay Length: 880 Words / 4 Pages
    Submitted: December 26, 2018
  • Political Risk Analysis, Geo-Economics, and Global Business

    Political Risk Analysis, Geo-Economics, and Global Business

    Tommaso Parodi Final Exam of Political Risk Analysis, Geo-Economics, and Global Business 1. The fears of an era of job-less growth due to robotization are unfounded. Discuss The fear of an era of job-less growth due to robotization are founded because several factors may affect the relationship between automatization and workers, allowing the rise of different scenarios. Overall the threat could be contained if we adopt a positive and integrative approach to our relationship with

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    Essay Length: 981 Words / 4 Pages
    Submitted: February 4, 2019
  • Chapter 9: Risk Management

    Chapter 9: Risk Management

    Chapter 9: Risk Management Speculate risk – involves loss and gain but in uncertain amounts, ex. Common shares or lottery tickets, investments; you choose to accept the risk rather than those you encounter because of circumstance Pure risk – possibility of loss only, ex. Early death, disability, theft; generally happen without us having made a conscious choice to seek them out Risk management Process * Step 1: Identifying the Risks * Three general categories: *

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    Essay Length: 468 Words / 2 Pages
    Submitted: February 7, 2019
  • Richard Branson - an Effective Supply Chain Leader

    Richard Branson - an Effective Supply Chain Leader

    Final Project-You are the Leader An effective supply chain leader has to have many great characteristics to deal with employees and customers. Richard Branson always says ` If your staff is taken care of they will take care of your customers`. Therefore, five important characteristics that a great supply chain leader are: -communication abilities; being able to get the message thru employees and knowing how to talk to customers to keep their business or win

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    Essay Length: 1,232 Words / 5 Pages
    Submitted: February 10, 2019
  • Risk Manaegment Finn 3623 Final Case Study Fall 2018

    Risk Manaegment Finn 3623 Final Case Study Fall 2018

    Risk Management FINN 3623 Final Case Study Fall 2018 Case Background Your Team is starting a new airline. Your territory is the European Continent. You are to: 1. Organize your new airline’s departments 2. Name your Airline 3. Define your target market(s) – with supported documentation pro/con 4. Demographic research into potential locations for your HUB of operations pro/con 5. Select your HUB – complete research documentation supporting your selection pro/con 6. Demographic research into

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    Essay Length: 352 Words / 2 Pages
    Submitted: February 16, 2019
  • Is It Common for Powerful Leaders to Own Blemished Characters?

    Is It Common for Powerful Leaders to Own Blemished Characters?

    Leadership. Is it common for powerful leaders to own blemished characters? This is a very interesting question with an even more interesting answer. In most cases no but in this, yes it is. Okonkwo is a perfect example of this. In the book Things Fall Apart, Okonkwo has some flawed characters such as him being rude, aggressive, intimidating, prideful, and cocky. These are all apart of Okonkwo’s character, unfortunately they are flaws. These flaws are

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    Essay Length: 591 Words / 3 Pages
    Submitted: February 20, 2019
  • “surgeon General’s Warning Quitting Smoking Now Greatly Reduces Serious Risks to Your Health.

    “surgeon General’s Warning Quitting Smoking Now Greatly Reduces Serious Risks to Your Health.

    “SURGEON GENERAL’S WARNING: Quitting Smoking Now Greatly Reduces Serious Risks to Your Health.” You may have ever seen this sort of antismoking message in any types of media. If you are a smoker, what do you feel when you see the antismoking message, and, on the contrary, what do you feel if you are an antismoker? One night in this April, while starring anywhere without a focus in my room, I saw the cigarette box

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    Essay Length: 503 Words / 3 Pages
    Submitted: February 21, 2019
  • Business Model Innovation at Wildfang

    Business Model Innovation at Wildfang

    NA0460 Business Model Innovation at Wildfang Charla Mathwick, Portland State University CEO Emma Mcilroy had logged another 70-hour week, preparing for the major funding pitch to support national expansion of Wildfang, a menswear-inspired fashion brand built around a badass tomboy image. Described as “the home of tomboy style and culture,” Wildfang’s e-commerce operation was complemented by two brick-and- mortar retail locations in Portland, Oregon. Expansion planning was in full swing by the summer of 2016

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    Essay Length: 5,028 Words / 21 Pages
    Submitted: February 23, 2019
  • Understanding Business Model Innovation in Base of the Pyramid Markets

    Understanding Business Model Innovation in Base of the Pyramid Markets

    TOPIC Understanding Business Model Innovation in Base of the Pyramid Markets C:\Users\ragha\Desktop\unnamed.jpg SUBMITTED BY SATYAM CHOUDHARY 20172282 ________________ 1. SYNOPSIS 1.1 Introduction: “Bottom of Pyramid” (BoP) concept was introduced by US President Franklin D Roosevelt in 1932 while introducing the forgotten man at the bottom of the economic pyramid. As per data, there are 2.5 billion people who live on less than $2.50 a day. From ‘multinational companies’ (MNC) perspective, BoP market has huge potential

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    Essay Length: 1,879 Words / 8 Pages
    Submitted: February 23, 2019
  • Peer-To-Peer Lending, P2p, Crowdfunding, Default Risk, Loan Performance

    Peer-To-Peer Lending, P2p, Crowdfunding, Default Risk, Loan Performance

    Abstract: We exploit a large sample of loans observation from the Lending Club to identify the main determinant of borrowers’ default in P2P lending within each loan term and quantify the default risk of P2P loans based on two different maturity lengths. This allows for a more thorough evaluation of credit risk and a more specific forecast of the probability of default in comparison to previous generalized models. We apply binary logistic regressions to investigate

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    Essay Length: 7,267 Words / 30 Pages
    Submitted: February 24, 2019
  • Intellectual Property for Innovation

    Intellectual Property for Innovation

    INTELLECTUAL PROPERTY FOR INNOVATION Legal instruments available to smaller innovators and start-ups. Adedeji Adeniregun Masters in Technology Management Memorial University, Newfoundland. dejiadeniregun@yahoo.com Abstract—This term paper looks at the legal instruments available to innovators and start-up businesses. The advantages and disadvantages of each intellectual property rights as well as the historic landmark cases that brought about these laws and enactments are also previewed. Many smaller firms and entrepreneurs have spent years and money to develop innovative

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    Essay Length: 5,134 Words / 21 Pages
    Submitted: March 6, 2019
  • Risk Management Paper

    Risk Management Paper

    Risk Management Paper Ashley Adams University of Phoenix AJS/564: Management Of Institutional Risk And Critical Incident Management December 24, 2018 Carlos Zuniga Risk Management Paper Risk management is the process of identifying vulnerabilities and threats to resources and information that is used by a company. This information and resources could be valuable to a company by helping them to reach business objectives. A company must have a risk management plan in place in order

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    Essay Length: 1,587 Words / 7 Pages
    Submitted: March 12, 2019
  • Our Company Would Look to Sell a Wide Range of Innovative Products

    Our Company Would Look to Sell a Wide Range of Innovative Products

    Our company would look to sell a wide range of innovative products. Some of them include the IamEco v3 laptops which are the world’s first sustainable laptops, the Sea2See sunglasses which Is made from HDPE ocean plastics, the Organic Food which is received directly from the farm and is grown naturally. Our products also include ecofriendly sportswear. It includes football kits that are found on beaches and sports footwear which is made of 95% plastic

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    Essay Length: 358 Words / 2 Pages
    Submitted: March 14, 2019
  • Risk Management Tutot Marked Assignment Tasks.

    Risk Management Tutot Marked Assignment Tasks.

    RISK MANAGEMENT TUTOT MARKED ASSIGNMENT TASKS Task 1 Impact of different types of risks on organizations The increasingly complex and interdependent nature of twenty first century business have increased the risk exposure of firms. According to Bac (2010), ‘all modern organizations operate in the conditions of risk’- this statement sums up the nature of risk as arising from the interactions an organisation have with the business environment. An organisation, especially a profit- seeking one, is

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    Essay Length: 2,620 Words / 11 Pages
    Submitted: March 17, 2019
  • Walmart’s Supply Chain Innovation

    Walmart’s Supply Chain Innovation

    Walmart’s supply chain innovation involves unnecessary links in the chain; the company has worked directly with all manufacturers and minimize third parties’ involvements which helps reducing cost affiliated to supply chain (Walmart.com). Walmart has successfully used the Vendor Managed Inventory (VMI) to shift the responsibility of products management on the manufacturers instead of taking on all the liability on themselves. Using this method, Walmart almost always deliver 100% order fulfillment on merchandise (Lu, 2018) In

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    Essay Length: 480 Words / 2 Pages
    Submitted: April 2, 2019
  • Corporate Governance and Risk Management in Malaysia

    Corporate Governance and Risk Management in Malaysia

    INDIVIDUAL ASSIGNMENT: CORPORATE GOVERNANCE AND RISK MANAGEMENT IN MALAYSIA LECTURER: DR. AHMAD HUSNI BIN HAMZAH BBA RISK MANAGEMENT & TAKAFUL SEM II 2018/19 BY: FITROTUL HASANAH BINTI AIDIR (BMCL16043428) INTRODUCTION Organization for Economic Co-operation and Development (OECD) defines corporate governance as “the system by which business corporations are directed and controlled. The corporate governance structure specifies the distribution of rights and responsibilities among different participants in the corporation such as the board, managers, shareholders and

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    Essay Length: 1,550 Words / 7 Pages
    Submitted: April 6, 2019

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